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52 - Identifying True Intent | Demand Gen Live S1 x24

GTM Live

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Is Facebook a Good Idea?

i'm really skeptical of facebook, but i feel like it's in the interest of my friends and some of my clients to si, hay, you may feel differently about facebook. I would challenge other companies that don't think they have enough budget in marketing: calculate their custs for acquisition cost on outbound. You're not hitting the cashier with some targeting based on Facebook or if you do it on linked-in account. And then potentially try and also find their personal information through medidati. Or emalain folk get most people are to have on their facebook because your rates are good enough.

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