3min chapter

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I'm Losing $3K A Month. What do I do? Part 2

STRonomics

CHAPTER

How to Send a Five Star Review to a Guest

If they've been a great guest and you've given them a five star review, let them know. Follow up with that same sentiment again after they've checked out. Resiprocity is critical. This is the marketing piece. This is taking that ops piece and leveraging that on timing when your cleaners get in and do their QC. Most of us have the cleaners do QC at the end. I have a separate person come in and do that QC after they're gone. That way I know before they're done so I can communicate with that guest that afternoon. Right? When I see an average review that's worth about 200 bucks, I immediately change my operational procedure in the SOP

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