We struggle with O-U of like flavor and color. We have to kind of hit both markets even though the US spelling is usually preferred. Once you get past the first month, we have an almost 90% completion rate of leases. That's much higher than that. What I've expected. It's people who just want to hedge their bet against the upfront cost and pay it on a credit card monthly. Much easier to convince an accountant that you can expense a monthly lease charge than a one-off domain name charge. And then I think it takes a lot of businesses almost a year to even get off the ground. They don't want to give up the name because everything they're
The ins and outs of brandable domains and BrandBucket. BrandBucket is perhaps the oldest brandable domain marketplace, and it was started on accident. Founder Margot Bushnaq explains how it came to be, why trendy keyword domains can be bad for marketplaces, and how the market for brandable domains has changed over the years. It’s a […]
Post link: Brandable domains with Margot Bushnaq – DNW Podcast #443
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