3min chapter

The Active Voice cover image

The Active Voice: Taylor Lorenz still believes in the internet

The Active Voice

CHAPTER

The Importance of Story Framing in Journalism

I'm a huge defender of legacy media too. I mean, look, I haven't they taken some shots at you in the two distant past? The Daily Mail, though, they're ridiculous and I, you know, a lot of its dubious information on there. What is the secret to a good Daily Mail headline? Well, Daily Mail headlines are like five sentences long sometimes. So it's important thing is just to like, catch people's attention and get them into the story. And I think tabloid news does a good job of that. Now, is it corrosive and bad for society in a lot of ways, undeniably? But it taught me so much about story framing from working

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