2min chapter

Practical Prospecting cover image

7. Structuring Cold Emails

Practical Prospecting

CHAPTER

Is PS in Your Email Really Helping You?

The in the context line, how do you translate that to your value prop? And then this last section, which I am personally the most excited to talk about because I don't really use PS in my email. You're meeting your buyers where they're at. You're giving them something they can digest it if they want to,. Instead of just, you know, immediately talking to someone about it.

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