The Rest Is Entertainment cover image

Jeremy Clarkson For Prime Minister?

The Rest Is Entertainment

CHAPTER

Navigating Modern Automotive Advertising and Branding Challenges

This chapter delves into a car manufacturer's new advertising campaign aimed at promoting its shift to an all-electric lineup while addressing customer retention challenges. It explores modern branding issues, the effectiveness of this strategy, and the broader implications of the 95-5 marketing rule amid societal expectations for corporate engagement with cultural trends.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner