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#117: Chris Kempczinski, McDonald's President and CEO – Make key strategies memorable

How Leaders Lead with David Novak

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The Strategy That We Have Now Is Accelerating the Arches

A lot of times when you put new leaders into jobs they almost feel like well I'm required to come up with a new strategy and that can be a mistake in a lot of cases. The strategy should change because the business situation requires a change it shouldn't be a new change in strategy just because you got a new person sitting in the seat. When I came in I very much actually said the strategy is completely unchanged so when I first came in I said there is no change in the strategy we are continuing to execute against the strategy  and then we had this little thing called COVID that happened that upended our worlds completely.

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