17min chapter

Staying Solo cover image

Building a Business by Blending Products and Services with Zoe Linda

Staying Solo

CHAPTER

Balancing Products and Services in Business

This chapter explores the integration of products and services within an online business model, emphasizing the need for balance among offerings. The speaker shares personal experiences with affiliate programs, client referrals, and course creation, highlighting challenges and strategies for aligning products with client needs. The discussion also addresses the importance of community engagement and market research in building a successful service-oriented business.

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