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Social Selling in 2023 - What's Next?
I think there will be a clear demarcation between the businesses that empower and support their teams to use social media effectively in this kind of relationship building, and organizations who are sea social as another channel to push sales messaging through. Some organizations are very fearful of giving control or allowing individuals to do exactly as Sean's been talking about this; they're much rather, much happier saying send out these targeted messages through your email. So I think that, I think that separation is going to get more extreme. And if you just have faith, the results will come to don't give up. Yeah, that's very, very sage advice. Nice one, Sean. One final question for you: