Prof G Markets: Can A Podcast Change Southwest Airlines? + The College Consulting Business
The Prof G Pod with Scott Galloway
00:00
Podcasts as Activist Tools
This chapter examines Elliott Investment Management's innovative use of a podcast, 'Stronger Southwest', to advance its activist agenda against Southwest Airlines following a significant stake acquisition. It highlights the evolving role of podcasts in financial markets and their potential to reshape corporate communication during boardroom conflicts. The discussion also touches on broader trends in media consumption, especially among younger audiences, and the implications for investment strategies.
Transcript
Play full episode
