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2min chapter
How to Differentiate Your Startup (feat. Crabs + Running Shoes)
Idea to Startup
Introduction
In five separate instances, completely different ocean species that did not start as crabs all evolved into them. A paper on this phenomenon details neurological commonalities and shared circulatory systems. The crab article was sent to me in an email digest of interesting articles i get. And that email was sandwich between a bunch of email pitches for start up ideas, tackle box of lums sending along investor decks for feedback, and a few emales from retail companies i subscribe to.
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