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8 Factors that Control Closing Percentages (2 of 2)
Dan Kennedy's Magnetic Marketing Podcast
Do You Really Know Why People Don't Ask Questions?
As a copywrighter, i've move that over to ads and salesites. The principle is to leave no unasked question unanswered. I think it can bill trust. A lot of this gets to really how you view your business. Most people think about getting a customer to make a sale than we think about making a sale to get a customer.
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