Episode 120: Michael Walrath on Yext, Yahoo, and AI. Plus the AdLand acquisition and Google’s cookie reversal.
Marketecture: Get Smart. Fast.
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Reviving Adland: A New Era for Advertising History
This chapter explores the history and importance of Adland, a platform dedicated to advertising since the 1990s. The narrative covers its revival as Adland.tv, introducing new features and a submission-based model to engage with the advertising community.
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