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How to Establish a Ub F
The first step in building a brand is to establish what you are not, ok? So let's look at your competitors. What kind of customer goes to these places? Right? In? Some of their competitors are starter fitness. And this unique brand is actually the revolved my fitness. Why? Cause starter fitness doesn't want bad ass workouts. They want i fu and start working out. Evolve my fitness avatar wants to be challenged more. The second step is positioning the language after we do this whole thing. It takes, it's a lengthy journey to really establish a ube e,. cause you can't just think of it up in your head. You also have to actually test