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How to Build & Monetize an Audience (Owned Not Rented) | Joe Pulizzi @ The Tilt | #118

The Milk Road Show

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The Creator Economy Isn't TikTok or Patreon.

The creator economy is not all the big software players that are catering to creators, which is what most people think. I look at it from a content creation standpoint and try to build a full time independent business from their content creation. And they do that generally by focusing on one platform first and monetizing in multiple ways. So if we were going to simplify it, you have all these 50 million little media companies around the world who are building an audience first.

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