The Global Embrace of Japanese Pop Culture

This episode was originally published last March.

Japanese ‘kidults’ revolutionised pop culture in the 90s and 00s, turning to their inner children to cope with economic crisis and post-industrial societal ills, despite being ridiculed. As the milestones of adulthood - property, marriage and careers - become increasingly difficult for millennials and Gen Z to achieve - are westerners now turning to ‘kidulting’ to find answers? 

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Guest: Matt Alt, author of Pure Invention: How Japan Made the Modern World.

Host: Manveen Rana.

Producer: Sam Chantarasak.

Further listening: 

• Studio Ghibli: Is this the end for the Japanese studio that inspired Pixar?
• The South Korean culture machine that conquered the world

Clips: SEGA, Pokémon Theme/POKEMON, MSNBC, CNN, AJ+, Sony, PlayStation, CBS, SXSW, TikTok/@otakuintokyo, TikTok/@kaitlyneats, Your Name/dir. Makoto Shinkai/CoMix Wave Films/Toho.

Photo: Getty Images.

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