
Allen Gannett on The Secrets of the World's Greatest Creators
Elevate with Robert Glazer
00:00
The Creative Myth in Your Mind
"The creative curve is all about deconstructing creativity," says the author. "Our notion of creativity today is actually even changed over the last, you know, thousands of years" The inspiration with the creativity is one is that's an individual act - not part of a larger institution or construct. And there's this whole negative flip side to it too: You can be overwhelming."
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