This chapter addresses the challenges and concerns surrounding AI-driven price discrimination in travel booking, focusing on how consumers face different prices based on their devices and personal data. It discusses regulatory responses and the implications for market fairness, especially for smaller businesses and various socioeconomic groups.
The US antitrust and consumer protection watchdog has recently launched a probe into what it calls "surveillance pricing." More specifically, they seek information on the use of artificial intelligence in setting different prices to the same product for different consumers. Is it similar to what Chinese people had experienced and what Chinese legislators have tried to combat? On the show: Laiming, Li Yi & Steve Hatherly