I think it's hard when you have your group of stakeholders actually like at your client, and you are one of the agency or consultative voices at the table. And so then in that sort of client multi agency scenario, like, and there are different agendas, whether whether malicious or conscious or not,. Different data sets available, all of that. So no matter who looks at it, in which data set, it's all going to point in the same direction. Well, that that's that that goes back to the little bit in the mind's eye of the stakeholder that like, sure, no, it's data, it's objective.

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