Is This The Missed Opportunity Right Now?
Winning With Shopify
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How Much Money Can You Make With Pay Per Click?
Lifetime value is the amount of money you can pay per click, like we've got stores that are paying $10, $20 every time somebody clicks on an advert on Google. And there's all sorts of statistics around this that once somebody's giving you a dollar, it's like they're 95% more likely to give you a dollar than someone who hasn't, right? So it's easier to increase lifetime value in general than it is to acquire new customers,. especially in this weird environment now where Apple's screwing Facebook and cost them.
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