Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle. cover image

101: Driving 70% of Qualified Pipeline via Inbound (w/ Pete Lorenco, Alyce)

Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.

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Go to Market, Shared Marketing and Sales Steaming

The goals serve us like the horse blinders, that like whether a project ist is within without a scope. We review progress against our common current sea gulls on a weekly basis. The one other thing i would add is, i'm not a personal fan of meeting, so at least for the marketing team. But typically they are receiving vidi up dates from me walking through them.

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