111. Strategic Messaging w/Piet Saegeman
Presales Podcast by Presales Collective
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What Is Messaging?
The term presels doesn't even really capture what this roll of solutions engineering or solutions consulting actually is. It's the best job out there that no one's ever heard of, right? That we're continuing the change. You see people come into this profession and say, oh, it's sales engineering. I don't want to be in sales. I'm not an engineer, right? Right? When they learn, they learn that it's a customer centra problem solver.
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