How I Built This with Guy Raz cover image

Whole Foods Market: John Mackey

How I Built This with Guy Raz

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The Impact of Organic Food on the Food Industry

Overnight, Whole Foods Market was worth about $100 million when we were public. The greatest thing about it was we had a currency, the currency being our own stock. We created much of the demand for natural organic in the United States. Our success did create more farmers and more entrepreneurs wanting to farm organically or manufacturers wanting to produce organic manufactured goods.

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