Game Show Dynamics and Music Promotion

For the first episode in our three-part miniseries on the future of music, we tell the story of Track Star, a music game show that has become a viral hit on TikTok and Instagram. Jack Coyne, the show's friendly host, tells us how Track Star came to be, why the format works so well, and why A-list celebrities like Olivia Rodrigo, Ed Sheeran, and Kamala Harris are all clamoring to be on the show. Coyne also tells us where Track Star might go next — and why the future of music content might look a lot like the past.

Further reading:

• Track Star on TikTok
• Jack Coyne on Instagram
• The Olivia Rodrigo episode
• The "Every Track Star Song" playlist
• The Malcolm Todd episode
• Public Opinion

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