Innovative Advertising Strategies for B2B Marketing

Aaron is joined this week by Jordan Gal (Ian's off at Disney World) to discuss everything from finding product market fit for his new product Rosie to the Try Hard business model and so much more.

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• (00:00) - #1 Topic
• (02:47) - What Makes A Podcast Compelling?
• (33:43) - Early Product Market Fit
• (57:06) - Fighting The Bootstrap Ideology
• (01:15:58) - The Try Hard Business Model
• (01:30:24) - It's Business Time
• (01:48:22) - Making Friends
• (02:02:55) - Disneyland vs. Disney World

• Jordan Gal
• Episode 764 of Startups for the Rest of Us
• http://youcanjustdothings.com/
• Rosie
• David Chang
• ICPs (Ideal Customer Profiles)
• Brick
• CartHook
• Justin McGill
• Bryan Shankman
• NewForm
• Dan Shipper
• Rob Walling