Persuading Big Entities to Invest in Security

The chapter explores the challenges and successes in convincing large organizations to prioritize security investments, including insights on making compelling cases internally and navigating resistant attitudes. Examples such as Microsoft's bug bounty program and the implementation of bug bounty programs, along with anecdotes about facing skepticism and encouraging early bug reporting, are discussed. The conversation also covers the dynamics of success, dealing with rejection, transparency in handling incidents, missteps in communication during crisis situations, and the role of open source in cybersecurity.