Turning $400K into $10M: Lessons in Fear, Failure, and Direct Bookings | E13
The Hotel Investor Playbook
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Boosting Direct Bookings in Hospitality
This chapter explores the strategic enhancements made by a hospitality business to increase direct bookings, leading to significant revenue growth. It highlights the importance of hiring experienced personnel, developing a strong online presence, and creating a memorable brand identity. The discussion also addresses the balance between utilizing OTAs and direct bookings, emphasizing effective marketing strategies and the role of consistent content creation in achieving success.
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