Is There a Hit in KSI Versus Prime?

Logan Paul's suicide sparked a debate about what happens to creator brands when they are associated with public figures like KSI. LZ: I think there's a, there's a reasonable like buffer when you have a different name that is the name of the brand. He says Logan could sue for damages if he does something bad and it impacts his partnership with Walmart or other partners. "I did not think the world would reasonably accept Logan Paul after the suicide forest," said LZ.