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14min chapter
449. A Path to Freedom with Codie Sanchez
The ONE Thing
The Contrarian Creed: Shaping Company Culture for Success
Exploring the 13 rules of the contrarian creed that guide decision-making in the speaker's companies, underscoring the essence of purposeful actions for success. From highlighting the significance of small tasks reflecting overall approach to life to embedding values in company culture, the chapter emphasizes how foundational principles and company culture align with the founder's image. The importance of surrounding oneself with high-performing individuals, setting ambitious goals, and challenging limiting beliefs for personal and professional growth is also discussed.
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