#77: Build the Best Buying Experience From First-Call Demo to Close
Winning the Challenger Sale
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The Perception of Sellers
13% of buyers believe that the salesperson is understanding or comprehending their wants so I mean obviously that's that's pretty staggering right like 13% is nearly low right and it shows you just how poor of a job sellers are doing when it comes to really understanding their buyer. "I feel like this statistic is unfortunate for some fun but yeah it's really the perception right this is there," he says. 'You can't teach someone something if you don't know anything about kind of which direction they're trying to go' "It's my job to dig deeper and figure out exactly what the problem is okay well you need higher conversion rates."
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