Episode 22: Mike Katz Cuts Through the CDP BS
Marketecture: Get Smart. Fast.
The Importance of Relationship Building in Ed Tech
In marketing tech, the relationship building is like one aspect of go-to-market success. But in ed tech, it kind of like the you're rewarded for the chase. You don't always have to win people over right away. In martech, there may not be a budget. It's a pretty different sales process.
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