Jochen Zeitz CEO of Harley-Davidson
In Good Company with Nicolai Tangen
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Leadership Transformation at Harley-Davidson and Puma
This chapter explores the journey of a young CEO as they navigate leadership challenges at Puma and transition to Harley-Davidson. It delves into strategic initiatives for company restructuring and the CEO's hands-on role in decision-making, particularly in adapting to a modern, virtual organization. The discussion also covers the exploration of electric motorcycles, consumer demographic shifts, and the importance of sustainability and innovation in maintaining the brand's legacy.
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