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This ABT Method makes viewers connect with you faster [feat. Park Howell]

Video Creators

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Telling Your Brand Story to Your Audience

Parker: If you are not intentionally telling your or expressing your brand story to that viewer, they're going to make up a story for you. So before we gote into this, though, i'd love to hear your story. For people who're like, ok, park, sounds like a cool guy? And what sister, where did he come fromtells telebory ack story and how you,. how you got here? Well, i'll start with, and you probably have mentioned this in the opening, that clients like to call me the world's most industrious story or braggadocius. But then, tim, i actually liked it, because it

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