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Using Thought Reversals BEYOND Video

The New Generation Entrepreneur Podcast

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How to Create a Thought Reversal Video

An industry norm is something that 90 percent of your audience is just literally going to think is true. This is stuff that's been taught a certain way for the last five, 10, 20, 30, 50 years. So what I want you guys to do is identify what industry norms are going on in your space that are either outdated or not the best way.

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