Design Better cover image

Donna Lichaw: The leader’s journey

Design Better

CHAPTER

How to Deconstruct Narratives and Find the True Stories

"There are simple ways to deconstruct your narratives and find the true stories," she says. "Get out, talk to five to eight customers or you have someone do it on your behalf" The key is that you use real data and you're not just making stuff up all the time, he adds.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner