I've got like thousands of dashboards that are sitting there and it drives me absolutely bonkers oh sorry but the dashboard enabling technology. I don't think we're not doing as analytics teams very much of which is having those conversations with customers. Most data teams become order takers and they're just pulling down orders and trying to answer themlike short order cooks all the time. That's no way to live we all know that but it's hard to kind of shift yeah make the shift.

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