
Kendall Haven on Story Proof: The Science Behind the Startling Power of Story
Singularity.FM
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How Many People Did You Have to Run Through Those Studies?
CNN's John Defterios has been working on a new series of iReporters. This week, he takes us through the process of running 80 versions of a story over three and a half years. He also talks about his work with live audiences to isolate and look at specific patterns.
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