LITerally cover image

More isn't Always Better (Session 11 with Kristin)

LITerally

00:00

Navigating Pricing Strategies and Advertising Efficacy

This chapter explores various pricing strategies for courses and programs, emphasizing the performance of subscription models and the psychological implications of price points. It delves into the complexities of advertising, highlighting the importance of understanding cost versus profit when crafting marketing funnels. The discussion ultimately advocates for a balanced approach to lead generation, stressing both the quality of leads and the strategic use of ads in achieving business growth.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app