234 - Creating vs. Capturing Demand and The Best Way To Do Both | Lifelong Customer Podcast
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How Do You Determine the Success K P I?
A lot of companies, when they stertainly seer social atis thell, create a lot of content that's very self serving. That's more like sales enablement, or just else. So having the wrong mind set op what marketing is, and not understanding your customers enough can lead to poor results. And marketers generally don't even have to be leadership agnostic but seniority agnostic as well.
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