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529. James Agres, Market Sizing

Unleashed - How to Thrive as an Independent Professional

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Market Sizing Methodologies in Software and Services

This chapter examines various methodologies for calculating market size, particularly for dental practice management software and campsite reservation systems. It presents case studies and analytical approaches that utilize known statistics and vendor data to estimate market potential accurately. The discussion also highlights the significance of early-stage planning and stakeholder engagement in ensuring accurate pricing assumptions and market insights.

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