
Gravity, evolution and ideas
Akimbo: A Podcast from Seth Godin
00:00
Is There an Industry?
When my friend lynne was failing in the toy industry, i ted her over to the book industry. She ended up selling a best seller, one that sold millions of copies first time up to bat. It's not because the industry was ready, it's cause it was easier for her to find some one. So my practical advice is you need to go to a place where people in the industry are and interact with them. And don't judge too harshly at first. But look at what has happened before, and then you can get a sense as to what sort of people that industry attracts.
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