Bobablas: I think we're all afraid to do that now, because we're waiting to show up perfect and polished and curated. And so i want to invite people to let i kind of peel back the curtain and say, you know, how can i share why iim passioned about this thing or curious about this thing? He says he used to write christian memoirs but stopped going to church after a pastor called him 'a narcessus' Bobablas: People for i don't care. They care more about your toast than they care about your passion. But if you've ever had this experience, i realized that might have been the best move ever made
Many business owners find their personalities are tightly bound to their company's marketing, especially thanks to social media. On one hand, this can allow your customers to feel a connection to you and your brand. However, it also can act as an open invitation to for people to criticize you and, at times, even your family. So the question is how authentic and vulnerable should you be over social media? What is the right balance of authenticity to ensure you don't lose customers?
In today's episode, Donald Miller talks with personal branding expert Jenna Kutcher. Jenna is the host of the Goal Digger Podcast and author of the new book How Are You Really? - Living Your Truth One Answer at a Time. If you are struggling to find the balance around how to be authentic in a way that helps your brand, without alienating your loved ones or customers, you find those answers in today's episode.
Order Jenna Kutcher's new book, How Are You Really?, at JennaKutcher.com/Preorder.
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