Fintech Insider Podcast by 11:FS cover image

452. Insights: Banking as a Service - the tech behind fintech

Fintech Insider Podcast by 11:FS

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The Role of GPS in Fintechs

Pitch user on adventure is probably my favorite metaphor of the entire thing. But Joanna as well, it's not just big companies like Uber, Lyft and Apple, right? The GPS has been part of the story of these really small companies. Can you give me some examples of some smaller companies and why would they go this route? Why wouldn't they just partner with a bank and stick their logo on that? Well, this simple part is the answer to that.

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