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#145 Complexity with Jonas Söderström

UX Podcast

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The Problem With Prioritizing the End User

In many cases, we're in the place where we should actively try to dismantle some systems. And that's a challenge because there is this hype now that will be saved by more digitalization and make us more efficient. But if you do that, there's nothing to show people. No. What are you doing? We're fixing that. You've worked on that two years ago but why you're working with that now. So isn't that the problem in essence that you're not moving forward? It seems.

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