The Five Minute Favor

I'm a big fan of what's called the five minute favor. Like, maybe I can't help you with financing your company, but I can put you in contact with our accountant. And so just being able to help other people without spending 10 hours of your time helping someone, finding them like who, who else can help them? I love that. It takes five minutes to send a connecting email. So tell me a little bit about where you see social media going. You're involved and have a good, pretty good following. How do it serve different generation right now? Instagram is still serving a lot of the 40s, 50s, 60s year olds because they are still