
047. Parul Sharma: Beyond Greenwashing - Making Your Values Matter
Leading Transformational Change with Tobias Sturesson
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Green Wash and What You Believe Drives It?
Sustainability has become an industry in itself with empty promises and a lot of green curtains, as i call it. Many companies spend more on communication around their sustainability initiatives than on the actual initiatives themselves or speaking making real change. Lack of legislation is one reason why green wash happens - but there will be new laws coming next year to make sure that this does not happen again.
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