Digiday at Cannes: Ad networks take center stage — are buyers buying in?
The Digiday Podcast
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Navigating Uncertainty: The Role of Social Events in Media Planning
This chapter delves into how attending industry events can enhance networking and innovation for media planners during challenging economic times. The discussion highlights the transformative environment of these gatherings, which inspires reflection on long-term strategies and the creation of engaging advertising that captures brand interest.
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