2min chapter

The GaryVee Audio Experience cover image

AI, Social Shopping, and the Future of Media | GaryVee Q&A with New York Post

The GaryVee Audio Experience

CHAPTER

Creating Demand: Lessons from Quibi's Failure

This chapter explores the critical importance of understanding market demand, using Quibi's failure as a key example. It highlights missteps in competitive positioning and emphasizes the need for creators to engage with their audience meaningfully.

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