4min chapter

Revenue Makers cover image

The Death of Outbound Has Been Greatly Exaggerated

Revenue Makers

CHAPTER

Anecdote of Investigating Inflated Lead Numbers

A humorous and frustrating tale of investigating and fixing lead generation issues caused by inflated numbers due to a system error. The speaker reveals the challenge of sorting through 114 claimed leads to find only 14 valid ones, highlighting the difficulties in their role.

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