Parsons Builds Her Industry Brand

Both Louella Parsons and Hedda Hopper worked for papers created by charismatic barons whose publications were nakedly corrupt, totally biased -- and absolutely mainstream. Once we get a feel for this media climate, we’ll trace Louella’s early years of struggle and reinvention on the road to her pioneering bylines, and, finally, her role in canonizing The Birth of a Nation -- the most viciously racist Hollywood blockbuster of all time.